BrandMiu Miu
ProjectFall 2026 Ad Campaign

Miu Miu Fall 2026 Ad Campaign 2026
Associated creatives
Tags
Description
Model Xiao Wen Ju poses outdoors at night wearing rectangular tortoiseshell sunglasses with amber lenses and a dark brown leather jacket for the Miu Miu Fall 2026 campaign. Her hair is styled slicked back behind a dark headband, complemented by minimal makeup and a neutral expression. Overhead floodlights illuminate the asphalt background with cool blue tones against the night sky, creating sharp directional contrast. Photographed by Zoë Ghertner with creative direction by Miuccia Prada and Christopher Simmonds.
Style
Vertical, Commercial, Moody, Cool
Techniques
Hard Light
Industries
Luxury Fashion Houses
Color
Espresso (50%)
Jet Black (30%)
Background
Carpark
Context
Advertising Campaign




