BrandMiu Miu
ProjectFall 2026 Ad Campaign

Miu Miu Fall 2026 Ad Campaign 2026
Associated creatives
Tags
Description
Model Xiao Wen Ju stands outdoors at night on a wet asphalt surface for the Miu Miu Fall 2026 advertising campaign photographed by Zoë Ghertner and styled by Lotta Volkova. She is styled in a prominent brown plush fur ushanka hat, rectangular translucent-framed sunglasses, a beige shift dress, and a slate-blue nylon jacket with dark brown fur lining along the collar. The direct flash illumination highlights textures on the fur and apparel against the dark ground and distant night lamps.
Style
Vertical, Commercial, Moody, Cool
Techniques
Flash
Industries
Luxury Fashion Houses
Color
Caramel (40%)
Slate (30%)
Nude / Sand (30%)
Background
Carpark
Context
Advertising Campaign




