Brand
ProjectHoliday 2024 Ad Campaign

Ralph Lauren Holiday 2024 Ad Campaign 2024
Associated creatives
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Description
This vertical portrait features a Black man posing outdoors at night against a blurred urban background punctuated by warm bokeh lights. He wears a dark plaid blazer, a matching patterned waistcoat, a dark turtleneck sweater, and distressed denim jeans secured with a decorative ornate belt. Captured by photographer Lachlan Bailey for the Ralph Lauren Holiday 2024 ad campaign, the scene utilizes ambient evening lighting to create a refined mood. The composition focuses squarely on the subject, highlighting the layered tailoring and textures of the apparel.


