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  • ·Ralph Lauren Holiday 2024 Ad Campaign Fashion Portrait
Brand
Ralph Lauren
ProjectHoliday 2024 Ad Campaign
Model in a black leather jacket and blue jeans sitting outdoors against an urban street background with greenery.

Ralph Lauren Holiday 2024 Ad Campaign 2024

Associated creatives

Lachlan Bailey
Lachlan BaileyPhotographer
Jacob Sutton
Jacob SuttonFilm Producer
Lulu Tenney
Lulu TenneyModels
He Cong
He CongModels
Maty Fall
Maty FallModels
Taylor Hill
Taylor HillModels
Hamid Onifadé
Hamid OnifadéModels
Juhyung Kang
Juhyung KangModels
New York City
New York CityLocation

Tags

woman in black leather jacketblack leather jacketleather jacketwoman in jeansblue jeansjeanswoman posing outdoorsfemale modelmodel

Description

This fashion campaign portrait for the Ralph Lauren Holiday 2024 ad campaign was photographed by Lachlan Bailey in New York City. The image features a female model posing outdoors against a classic urban street background with stone architecture and manicured planters. She wears a structured black leather jacket with gold-tone buttons over a white ruffled collar shirt, paired with classic blue denim jeans. A small dark leather handbag rests near her hand on a stone ledge. The composition employs natural daylight with soft, even lighting grading across the scene.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Denim (50%)

Background

Street

Context

Advertising Campaign