Nike Nike HO23: Winterized 2023

Description

A detailed close-up shot capturing a runner kneeling to tie the laces of a blue Nike running shoe with a white sole and orange outsole accents. The subject wears dark grey athletic leggings and winter running gloves against a cool-toned outdoor backdrop with patches of snow on the ground and blue architecture behind. The lighting is crisp and natural, highlighting the textures of the technical footwear and winter apparel. This commercial image is part of the Nike HO23: Winterized project, photographed by Sophie Jones.

Style

Horizontal, Commercial, Desaturated, Warm

Techniques

Natural light

Industries

Sportswear

Color

Background

Residential Building

Context

Advertising Campaign