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  • ·Nike HO23: Winterized Running Campaign by Sophie Jones
Brand
Nike
ProjectNike HO23: Winterized
Close-up portrait of an Asian woman smiling with eyes closed, wearing a white Nike headband and winter running jacket outdoors.

Nike Nike HO23: Winterized 2023

Associated creatives

Sophie Jones
Sophie JonesPhotographer

Tags

east asian woman smilingeast asian womanasian woman smilingwoman smilingasian womanwhite nike headbandnike headbandwhite headbandwhite running jacketrunning jacketwinter running gear

Description

A dynamic close-up shot captures a joyful East Asian woman smiling with her eyes closed in a cold outdoor setting. She wears a white Nike swoosh headband and a matching technical running jacket designed for winter weather. Specks of moisture and frost rest on her skin and eyebrows against a blurred, snow-covered landscape in the background. Natural overcast light illuminates the clean composition and cool palette of the Nike HO23: Winterized campaign photographed by Sophie Jones.

Style

Vertical, Commercial, Cool

Techniques

Natural light

Industries

Sportswear

Color

Pure White (80%)

Context

Advertising Campaign