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  • ·Jordanluca Underwear 2.0 2024 Ad Campaign Portrait
BrandJordanluca
Project'Underwear 2.0' 2024 Ad Campaign
Close-up of a shirtless male model reclining on a white tufted surface wearing dark trousers with visible branded waistband

Jordanluca 'Underwear 2.0' 2024 Ad Campaign 2024

Associated creatives

Jordan Bowen & Luca Marchetto
Jordan Bowen & Luca MarchettoJordanluca Creative Directors
IMM Agency Group
IMM Agency GroupAgency
Paolo Colaiocco
Paolo ColaioccoPhotographer
Eric Brain
Eric BrainArt Director
Jamie Yates
Jamie YatesModels
Tytiah Blake
Tytiah BlakeCasting Director
Unit C
Unit CCasting Director

Tags

shirtless man recliningshirtless manman recliningmale modeldark trousersbranded waistband

Description

This image from the Jordanluca Underwear 2.0 2024 ad campaign features a shirtless male model reclining against a plain white tufted surface, captured from a high-angle perspective. The model has short hair and is wearing dark trousers with a prominent white branded elastic waistband. The composition focuses on his upper body and torso, with soft directional lighting highlighting muscle contours. Photographed by Paolo Colaiocco with art direction by Eric Brain.

Style

Vertical, Commercial, Clean

Industries

Lingerie & Underwear

Color

Jet Black (30%)
Pure White (30%)

Background

White Seamless

Context

Advertising Campaign