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  • ·Zara Origins Campaign with Cheikh Amar Diaw
BrandZara
ProjectZARA ORIGINS CAMPAIGN
Cheikh Amar Diaw wearing a cream knit sweater, white trousers, and leather sandals against a rusted metal wall on pebble ground.

Zara ZARA ORIGINS CAMPAIGN 2026

Associated creatives

Laurence Ellis
Laurence EllisPhotographer
Joe McKenna
Joe McKennaFashion Editor/Stylist
Jody Taylor
Jody TaylorHair Stylist
Samuel Pidgen
Samuel PidgenSet Designer
Braien Vaiksaar
Braien VaiksaarModel
Cheikh Amar Diaw
Cheikh Amar DiawModel

Tags

cheikh amar diawblack male modelblack man standingcream knit sweatercream sweaterknit sweaterwhite trouserswhite pantswhite knit sweaterleather sandalsbrown leather belt

Description

Model Cheikh Amar Diaw stands outdoors in full length for the Zara Origins campaign, photographed by Laurence Ellis. He wears a light butter-yellow knit sweater layered with a white sweater draped across his shoulders, paired with loose-fitting off-white trousers, a brown leather belt, and open-toe sandals. The setting features a pebble-covered rocky ground in front of a heavily textured, rusted corrugated metal wall under soft natural daylight.

Style

Editorial, Vertical, Earthy, Raw

Techniques

Natural light

Industries

High Street Fashion

Color

Off-White (50%)
Butter (40%)

Context

Advertising Campaign