Zara ZARA ORIGINS CAMPAIGN 2026

Description

This editorial image for the Zara Origins campaign, photographed by Laurence Ellis with styling by Joe McKenna, captures two male models standing on a rugged rocky coastline overlooking the ocean. The model on the left wears a light denim short-sleeve shirt over a neutral long-sleeve layer with dark trousers, while the model on the right wears a dark blazer and trousers over a blue shirt. The composition is horizontally oriented, set against a wide expanse of pale sky and a distant horizon line. Natural daylight illuminates the scene, casting subtle shadows across the uneven terrain and rocky foreground. The hair styling is managed by Jody Taylor and set design by Samuel Pidgen, creating a restrained and atmospheric coastal portrait.

Style

Editorial, Horizontal, Desaturated, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

Rocky Coast

Context

Advertising Campaign