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Brand
Zara
ProjectZARA ORIGINS CAMPAIGN
Model standing against a rocky cliff wearing a brown striped polo shirt, wide-leg dark brown trousers, and dark sunglasses.

Zara ZARA ORIGINS CAMPAIGN 2026

Associated creatives

Laurence Ellis
Laurence EllisPhotographer
Joe McKenna
Joe McKennaFashion Editor/Stylist
Jody Taylor
Jody TaylorHair Stylist
Samuel Pidgen
Samuel PidgenSet Designer
Braien Vaiksaar
Braien VaiksaarModel
Cheikh Amar Diaw
Cheikh Amar DiawModel

Tags

striped polo shirtbrown polo shirtpolo shirtwide leg trouserscargo trousersbrown cargo pantsbrown trousersdark sunglassessunglasses

Description

Cheikh Amar Diaw models for the Zara Origins campaign photographed by Laurence Ellis with styling by Joe McKenna. Standing against a rugged, light-toned limestone cliff on a pebble ground, the subject wears a horizontal striped short-sleeved polo shirt paired with loose-fitting dark brown cargo trousers and a leather belt. Natural ambient daylight illuminates the outdoor scene, highlighting the contrast between the earthy tones of the menswear styling and the textured stone backdrop.