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Brand
HUGO
ProjectBLUE WINTER 26
Model wearing a shiny metallic silver hooded puffer jacket while carrying a large brown suede tote bag against a studio backdrop.

HUGO BLUE WINTER 26 2026

Associated creatives

William Arcand
William ArcandPhotographer
Jody Cuberli
Jody CuberliMakeup Artist
Kenny Campbell
Kenny CampbellMakeup Artist
Julie Sinios
Julie SiniosCasting Director
Daniela Echeverri
Daniela EcheverriProducer

Tags

metallic silver puffer jacketsilver puffer jacketpuffer jacketbrown suede tote bagsuede tote bagtote bagblack modelmodel wearing hood

Description

Fashion editorial visual for the HUGO Blue Winter 26 project, photographed by William Arcand. The image presents a Black model styled in an oversized metallic silver quilted puffer jacket with a raised hood. Under the arm, the model holds a large structured chocolate brown suede tote bag. The composition uses soft studio lighting that accentuates the reflective sheen of the outerwear and the matte texture of the suede.