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Brand
H&M
ProjectH&M Lookbook Summer capsule
A young male model wearing a white ribbed tank top posing on a dark sandy beach with cliffs in the background

H&M H&M Lookbook Summer capsule 2025

Associated creatives

Raffaele Cariou
Raffaele CariouPhotographer
Mattias Karlsson
Mattias KarlssonFashion Editor/Stylist
Ruben Moreira
Ruben MoreiraModel

Tags

young male modelmale modelyoung manwhite ribbed tank topwhite tank toptank topsilver chain necklacesilver necklacenecklace

Description

This lookbook image for the H&M Summer capsule features a young male model posing outdoors on a dark sandy beach against an ocean and cliff backdrop. He wears a fitted white ribbed tank top and a thin silver chain necklace, with his hand resting against his dark curly hair. The soft natural lighting illuminates the scene, capturing a calm and relaxed mood. Photographed by Raffaele Cariou and styled by Mattias Karlsson, the image reflects a clean commercial aesthetic.

Style

Lifestyle, Vertical, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (100%)

Background

Sandy Beach

Context

Lookbook