Brand
ProjectH&M Lookbook Summer capsule

H&M H&M Lookbook Summer capsule 2025
Associated creatives
Tags
Description
This fashion editorial image features a shirtless male model captured in a full-length outdoor portrait. He wears dark brown swim trunks and sandals while holding a patterned towel and tote bag over his shoulder. The composition is set against a minimalist light-colored wall with a panel door to the side. The lighting is bright and natural, accentuating the clean look of the summer capsule collection.
Style
Editorial, Vertical, Clean
Techniques
Natural light
Industries
Swimwear
Color
Espresso (60%)
Pure White (40%)
Background
House
Context
Lookbook