BrandFerragamo
ProjectPre-Fall 2024 Ad Campaign

Ferragamo Pre-Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This image from the Ferragamo Pre-Fall 2024 ad campaign features a single black leather sneaker resting on top of a carved stone lion sculpture. The sneaker has white branding along the side panel, a cream-coloured heel tab, and a gum rubber sole. The sculpture exhibits a textured, sandy finish with detailed facial features carved into the stone. The composition is set against a clean, light grey backdrop under soft studio lighting. Photographed by Harley Weir with creative direction by Ferdinando Verderi.
Style
Vertical, Commercial, Clean, Matte
Techniques
Natural light
Industries
Footwear
Color
Jet Black (50%)
Cream (30%)
Caramel (20%)
Background
Grey Seamless
Context
Advertising Campaign



