Description

This Pre-Fall 2024 ad campaign image for Ferragamo was photographed by Harley Weir with creative direction by Maximilian Davis and Ferdinando Verderi, and styling by Lotta Volkova. The shot features model Awar Odhiang reclining on sandy terrain against a textured background. She wears a glossy navy blue leather top with a gold chain necklace. In the foreground, a large canvas tote bag featuring blue Ferragamo branding rests prominently. The composition utilizes natural lighting to highlight the rich fabric textures and sharp contours of the subject.