Dzhus 'Anticon' 2025 Ad Campaign 2025

Description

This editorial image from the Anticon 2025 ad campaign by Dzhus features two models posed closely together against a neutral textured background. The model on the left has curly brown hair and handwritten white text inscribed across their cheek, while the model on the right has long straight brown hair and rests their head gently against the other's shoulder. Both figures are partially draped behind a sculptural, quilted white fabric resembling wings or an oversized comforter, creating a soft and contemplative mood. The composition employs gentle natural lighting and a minimalist color palette, highlighting the intricate textile textures and conceptual styling.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Background

Textured Backdrop

Context

Advertising Campaign