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Brand
H&M
ProjectDistressed revival
Close-up portrait of a male model with buzzcut hair wearing a black top and plaid collar shirt against a plain white background

H&M Distressed revival 2025

Associated creatives

Thomas Cooksey
Thomas CookseyPhotographer
Daniil Kudryavtsev
Daniil KudryavtsevFashion Editor/Stylist
Harley David
Harley DavidCasting Director
Jake Hodder
Jake HodderModel

Tags

man portraitmale model portraitman wearing plaid shirtplaid shirt collarblack topbuzzcut hair manman face close-up

Description

This close-up portrait features model Jake Hodder photographed by Thomas Cooksey for the H&M project Distressed Revival, with fashion styling by Daniil Kudryavtsev and casting by Harley David. The subject has a short buzzcut and blue eyes, wearing a black crew-neck top layered over a light blue and beige plaid collared shirt. Soft, even lighting illuminates the subject against a neutral white studio background. The composition focuses tightly on the face and upper chest, highlighting natural textures and subtle freckles.