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Model seen from behind walking down a city street wearing a blue denim jumpsuit with long blonde hair and holding a small handbag.

Zomer "Back to Front" Fall 2025 Ad Campaign 2025

About

This vertical editorial image from the Zomer Fall 2025 ad campaign, photographed by David Luraschi, captures a model from behind walking down a sunny city street. The subject wears a blue denim jumpsuit paired with long, textured blonde hair that flows in motion. Natural daylight casts sharp shadows onto the pavement. The background reveals urban architecture with buildings lining the sidewalk and parked vehicles in the distance. Bold white typography reading Zomer Paris is overlaid near the bottom of the frame.

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Advertising Campaign