Movado Fall 2024 Ad Campaign 2024

About

This portrait from Movado's Fall 2024 ad campaign features American football player Christian McCaffrey posed against a clean white seamless backdrop. He wears a plain white crewneck t-shirt, blue denim jeans with a black leather belt, and a stainless steel wristwatch with a red dial. Tattoos are visible on his left forearm and bicep. The campaign was photographed by Mert Alas and Marcus Piggott with styling by Mel Ottenberg, movement direction by Stephen Galloway, and creative direction by Robert Lussier.