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Portrait of Ludacris wearing a black jacket and gold wristwatch against a white background for Movado

Movado Fall 2024 Ad Campaign 2024

About

This portrait from the Movado Fall 2024 ad campaign features rapper and actor Ludacris set against a clean white background. He wears a black jacket and a gold wristwatch that serves as a focal point on his wrist, accompanied by a gold chain necklace and visible tattoos on his arms. The composition is captured with clean studio lighting, emphasizing sharp details in his attire and accessories. The imagery was photographed by Mert Alas and Marcus Piggott with styling by Mel Ottenberg.

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Background

White Seamless

Context

Advertising Campaign