Movado Fall 2024 Ad Campaign 2024

About

This portrait from the Movado Fall 2024 ad campaign features rapper and actor Ludacris posing against a clean white background. Captured by photographers Mert Alas and Marcus Piggott, with creative direction by Robert Lussier and styling by Mel Ottenberg, the image highlights Ludacris wearing a dark black jacket and a two-tone metallic watch on his wrist. His cornrow braided hairstyle and a diamond earring complement the sharp studio styling. The lighting is crisp and even, emphasizing the sleek accessory design and the subject's poised expression.