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Model standing behind an ironing board holding an iron in front of a stone wall with a plaque for L'idee Woman Fall 2024 campaign

L’idee Woman Fall 2024 Ad Campaign 2024

Associated creatives

Tags

Description

L'idee Woman Fall 2024 ad campaign image featuring a model posing in front of an ironing board and a historic stone building exterior. The model wears a black long-sleeve top, a ruffled black mini skirt, and tall black boots, holding an iron in one hand while resting the other on the board. The composition is lit with a direct flash against a stone wall featuring an inscribed stone plaque. Captured outdoors on paved flagstones by photographer Elizaveta Litovka with styling and modeling by Sveta Potomski and hair and makeup by Olya Garkovich.

Style

Editorial, Vertical, Warm, Clean

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Jet Black (70%)

Background

Residential Building

Context

Advertising Campaign