Fall 2024 Ad Campaign 2024

Description

This fashion editorial image from the Fall 2024 ad campaign for L'idee Woman features a female model posing outdoors among classical stone columns and steps. She wears a strapless black mini dress featuring a ruffled asymmetric hemline, paired with tall burgundy boots and dangling earrings. An ironing board is placed prominently behind her as an unexpected prop next to a classical marble statue in the background. The lighting is direct, creating defined shadows, and the composition is captured in a vertical framing style by photographer Elizaveta Litovka with model Sveta Potomski and hair and makeup by Olya Garkovich.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Context

Advertising Campaign