Logo
  • Home
  • ·Media
  • ·L'idee Woman Fall 2024 ad campaign fashion portrait
Brand
L’idee Woman
ProjectFall 2024 Ad Campaign
Model wearing dark sunglasses and black pleated trousers with a metallic silver flexible duct wrapped around her torso.

L’idee Woman Fall 2024 Ad Campaign 2024

Associated creatives

Elizaveta Litovka
Elizaveta LitovkaPhotographer
Sveta Potomski
Sveta PotomskiModel
Olya Garkovich
Olya GarkovichHair & Makeup

Tags

woman in black pleated trousersblack pleated trouserspleated trouserswoman wrapped in metallic ductmetallic silver ductsilver ductwoman wearing dark sunglassesdark sunglasses

Description

This fashion campaign portrait for L'idee Woman features model Sveta Potomski standing outdoors against a stone block wall and gravel ground. She wears narrow dark sunglasses, a black top, and long, flowing black pleated trousers. A long, flexible metallic silver ventilation duct wraps dynamically around her shoulders and torso. The lighting is direct and sharp, casting minimal shadows. The image was photographed by Elizaveta Litovka with hair and makeup by Olya Garkovich.

Style

Editorial, Vertical, Commercial, Clean

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Jet Black (60%)
Silver (metallic) (40%)

Background

House

Context

Advertising Campaign