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  • ·Gucci Horsebit Summer 2024 campaign with Hanni
BrandGucci
ProjectHorsebit Summer 2024 Ad Campaign
Hanni standing on a car roof wearing a red jacket and holding a black Gucci Horsebit handbag against a pale sky.

Gucci Horsebit Summer 2024 Ad Campaign 2024

Associated creatives

Sabato De Sarno
Sabato De SarnoGucci Creative Director
Riccardo Zanola
Riccardo ZanolaArt Director
Rina Yang
Rina YangDirector
Tyrell Hampton
Tyrell HamptonPhotographer
Hanni
HanniModel
Francesca Burns
Francesca BurnsStylist
Thomas De Kluyver
Thomas De KluyverMakeup
“ETA” by NewJeans
“ETA” by NewJeans

Tags

hanniwoman wearing red jacketred jacketwoman in red jacketblack handbaggucci horsebit handbagdark sunglassesblue denim jeans

Description

This image from the Gucci Horsebit Summer 2024 ad campaign features model Hanni positioned outdoors against a pale sky backdrop. She wears a red jacket, white top, and blue denim jeans, accessorized with dark sunglasses, a black handbag, and a belt. The composition captures her from a low angle with a clear reflection visible on a dark car roof below. Photography by Tyrell Hampton, styling by Francesca Burns, and art direction by Riccardo Zanola under Gucci Creative Director Sabato De Sarno.

Style

Editorial, Vertical, Clean

Industries

Luxury Fashion Houses

Color

Crimson (40%)
Denim (30%)
Jet Black (30%)

Background

Clear Sky

Context

Advertising Campaign