Gucci Horsebit Summer 2024 Ad Campaign 2024

Description

This image is part of the Gucci Horsebit Summer 2024 Ad Campaign, photographed by Tyrell Hampton with art direction by Riccardo Zanola. The campaign features model Hanni posing outdoors at night against a blurred city skyline backdrop. She wears a patterned monogram dress and holds a structured burgundy leather shoulder bag with metallic hardware. Large white serif typography spelling Gucci spans across the composition behind the subject. The lighting is nocturnal and atmospheric, highlighting the rich textures of the clothing and accessories.

Style

Vertical, Commercial, Moody, Polished

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Rooftop

Context

Advertising Campaign