Logo
  • Home
  • ·Media
  • ·FRAME Denim Spring 2025 Ad Campaign Editorial
BrandFRAME
ProjectDenim Spring 2025 Ad Campaign
Two female models wearing dark denim jeans posing against a plain grey studio background for FRAME denim spring campaign.

FRAME Denim Spring 2025 Ad Campaign 2025

Associated creatives

Erik Torstensson
Erik TorstenssonFrame Creative Director
Noua Unu
Noua UnuPhotographer
Abény Nhial and Merlijne Schorren
Abény Nhial and Merlijne SchorrenModels
Ilona Hamer
Ilona HamerStylist
Ward Stegerhoek
Ward StegerhoekHair
Frank B 
Frank B Makeup

Tags

two female models in denim jeansfemale models in denim jeansmodels in denim jeansdenim jeanstwo female modelsfemale modelsabeny nhial and merlijne schorren

Description

This portrait for the FRAME Denim Spring 2025 ad campaign features models Abény Nhial and Merlijne Schorren posed against a minimal grey studio background. Photographed by Noua Unu with creative direction by Erik Torstensson and styling by Ilona Hamer, the image highlights dark denim jeans worn with a classic studio aesthetic. Hair was styled by Ward Stegerhoek and makeup by Frank B. The monochrome grading and soft directional lighting accentuate the clean composition and textures of the denim fabric.

Style

Editorial, Vertical, Monochrome

Techniques

Analogue / film

Industries

High Street Fashion

Color

Jet Black (100%)

Background

Grey Seamless

Context

Advertising Campaign