KFC Canada
KFC Canada's bold, culture-driving fast food campaigns and high-impact creative collaborations
Featured KFC Canada projects
This week's top KFC Canada projects, carefully handpicked by Visie's expert curators, showcase the best in style and innovation.
KFC Canada · Matty's KFC
KFC Canada shifts the tone of its brand advertising with 'Matty's KFC,' a commercial project that channels high-stakes cinematic tension. The film centres on a dramatic poker match between a character known as Matty and the iconic Colonel Sanders. The production team, including agency Courage and production house Spy Films, creates a theatrical environment through a dimly lit, moody set. The execution relies on low-key chiaroscuro lighting and a high-contrast aesthetic to build suspense around the card table. Technical contributions from Nimiopere, Alter Ego, and Eggplant Music & Sound shape the final spot, with media strategy provided by UM Canada.
KFC Canada · Twosdays
KFC Canada launches the Twosdays campaign, a commercial film that highlights the brand’s food promotion through a domestic lens. Featuring an actor as Colonel Sanders, the production leans into a polished, warm aesthetic within a rustic kitchen setting. The spot was developed by Courage, with production handled by Suneeva. The film utilizes a live-action technique to present the meal in an inviting, classic environment.
KFC Canada · Shredding
KFC Canada brings a deadpan, humorous approach to their latest promotional campaign, Shredding. The commercial spot captures the Colonel engaged in the methodical destruction of flyers, set against a stark, brightly lit interior. Developed by agency partner Courage with production from Suneeva, the project leans into a minimalist aesthetic. The spot utilizes live-action technique to deliver a direct, narrative-focused brand experience, supported by post-production work from Rooster Post Production and Alter Ego, with sound design by Vapor Music.
KFC Canada · Elevator
KFC Canada explores a tense, humorous scenario in this 'Elevator' project, a short-form spot captured through the lens of a security camera. The film features an elderly man in an elevator who finds himself increasingly frustrated by the confines of the space, eventually lashing out at the interior walls before the scene concludes. Crafted with a distinct lo-fi, VHS aesthetic, the piece utilizes desaturated tones and simulated scan lines to replicate the look of archival CCTV footage. The creative direction, handled by Courage, leans into vertical framing and cinematic slow motion to build a narrative around a singular, contained moment of character-driven action.
KFC Canada · Street Fighter 6
KFC Canada enters the gaming space with a project centered on Street Fighter 6, bridging the gap between quick-service dining and competitive gaming. The creative team at Courage developed a series of sequences showcasing custom fighter avatars alongside gameplay highlights within the title's universe. Utilizing 3D render and CGI techniques, the work leans into high-energy combat sequences. The visual language incorporates bold typography transitions set against signature red backdrops, emphasizing the brand's presence through cinematic motion graphics.
KFC Canada · RIP Eulogy
KFC Canada bids farewell to its legacy side dish in this humorous spot, RIP Eulogy. The film leans into cinematic framing and low-key, chiaroscuro lighting to depict a somber funeral service, trading a traditional setting for a casket filled with french fries. The commercial, produced by agency Courage, pivots away from the previous product offering by leaning into a bold, direct narrative. The live-action technique emphasizes the shift in menu strategy through a clean, stark aesthetic.
KFC Canada · RIP Fry Funeral
KFC Canada bids farewell to its classic fry in this theatrical campaign, RIP Fry Funeral. The spot unfolds within the confines of a solemn funeral chapel, focusing on a custom casket adorned with the brand’s signature red and white stripes. The production utilizes cinematic live-action techniques to lean into a moody, atmospheric aesthetic, contrasting the humor of the subject matter with a highly stylized, dramatic environment. The film was created by the team at Courage, with production led by Spy Films and audio by Vapor Music.
KFC Canada · Thanksgiving Turkey Two
KFC Canada brings a tongue-in-cheek approach to holiday dining with their Thanksgiving Turkey Two campaign. The spot leans into the contrast between the stress of traditional home cooking and the simplicity of ordering in, shifting from a frantic domestic kitchen scene to a clean, studio-focused presentation of delivery convenience. Produced by Courage, the commercial utilizes a bold, saturated color palette and sharp graphic transitions to center the brand’s delivery service. By highlighting the reality of meal preparation alongside high-energy promotional overlays, the piece emphasizes the brand's role as a solution for festive fast food needs.
KFC Canada · Extra Crispy
KFC Canada launches the Extra Crispy campaign, a commercial project centered on the tactile details of their fried chicken. The visuals lean into macro, live-action techniques to emphasize texture, with warm interior lighting set against domestic mealtime backdrops. Developed by agency Courage with production by Undivided Creative, the project highlights the sensory experience of the product. The sequence integrates sound design from OSO Sound and post-production work by Alter Ego to capture the atmosphere of these home-based settings.
KFC Canada · Who’s Cutting Onions in Here
KFC Canada brings a cinematic touch to its latest fast food campaign, "Who’s Cutting Onions in Here." The project focuses on the sensory experience of dining, pairing the brand's fried chicken and onion rings with a series of emotional, highly expressive close-ups. Produced by Undivided Creative with agency Courage, the work utilizes moody, atmospheric lighting to shift between warm and cool tones. The live-action technique emphasizes the expressions of individuals eating in transient, urban environments like car interiors and street settings. Post-production was handled by Barbershop Editing and Alter Ego, with music and sound design provided by Vapor Music to round out the cinematic aesthetic.
KFC Canada · Superstitious
KFC Canada explores the enduring connection between shared meals and ritual in the brand campaign, 'Superstitious.' The film leans into a documentary-style approach, utilizing live-action footage to capture the communal act of dining. Evoking a distinct era, the production incorporates a warm, lo-fi aesthetic reminiscent of 1980s VHS recordings. The edit emphasizes texture through close-up shots of the product, grounded by classic packaging and period-appropriate styling to frame the experience of the meal.
KFC Canada · Superstitious Popcorn Chicken
KFC Canada explores a nostalgic aesthetic in the Superstitious Popcorn Chicken campaign. The project centers on a series of retro commercial spots, utilizing VHS and lo-fi techniques to evoke the feel of 1990s television advertising. Developed by agency Courage, the work pairs vintage visual effects with period-specific restaurant scenes. The execution features floating product imagery and classic service interactions, supported by sound design from Boombox and post-production by Outsider Editorial and Alter Ego.
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