BrandZara

Zara Spring 2024 Kid's Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from the Zara Spring 2024 kids campaign features a young child model standing indoors on a patterned tile floor. The subject is styled in a textured crochet knit set consisting of matching trousers and a top, layered beneath a knitted cardigan and a woven hat with braided pigtails visible. Colorful paper pennants hang suspended overhead, casting a soft, warm ambiance across the room. The composition is captured with a documentary sensibility, emphasizing rich textures and an earthy color palette. Photography by Josh Olins.
Style
Documentary, Vertical, Earthy, Raw
Techniques
Analogue / film, Natural light
Industries
High Street Fashion
Color
Beige (60%)
Chocolate (40%)
Context
Advertising Campaign

