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  • ·Zara Spring 2024 Kids Ad Campaign Balcony Editorial
BrandZara
ProjectSpring 2024 Kid's Ad Campaign
Three children standing on a balcony framed by rustic stone walls, pointing upward toward a cloudy sky.

Zara Spring 2024 Kid's Ad Campaign 2024

Associated creatives

Karl Templer
Karl TemplerZara Studio Creative Director
Baron & Baron
Baron & BaronAgency
Christophe Derigon
Christophe DerigonCreative Director
Jeremy Kaye
Jeremy KayeAssociate Creative Director
Douglas Smith
Douglas SmithArt Director
Josh Olins
Josh OlinsPhotographer

Tags

three children pointingthree childrenchildren pointingchild on balconychildren on balcony

Description

Three children stand together on a decorative iron-railed balcony framed within a distressed stone architectural opening, looking upward and pointing toward a soft, cloudy sky. The children wear coordinated casual apparel in earthy and neutral tones, capturing an adventurous and joyful atmosphere. Natural daylight illuminates the rustic scene, highlighting weathered textures in the surrounding masonry and foliage framing the left side of the frame. Shot by Josh Olins as part of the Spring 2024 kids campaign for Zara, this composition blends architectural framing with candid childhood expression.

Style

Editorial, Vertical, Earthy, Nostalgic

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Camel (50%)
Beige (50%)

Background

Rooftop

Context

Advertising Campaign