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  • ·Zara Spring 2024 Kids Ad Campaign Editorial Image
BrandZara
ProjectSpring 2024 Kid's Ad Campaign
Child wearing a cream embroidered dress holding a canvas artwork in front of their face by a pool and arches.

Zara Spring 2024 Kid's Ad Campaign 2024

Associated creatives

Karl Templer
Karl TemplerZara Studio Creative Director
Baron & Baron
Baron & BaronAgency
Christophe Derigon
Christophe DerigonCreative Director
Jeremy Kaye
Jeremy KayeAssociate Creative Director
Douglas Smith
Douglas SmithArt Director
Josh Olins
Josh OlinsPhotographer

Tags

child holding canvaschild holding artworkchild in cream dresscream dresschildcanvas artwork

Description

This editorial photograph for the Zara Spring 2024 kid's ad campaign features a child standing by an outdoor pool framed by classical stone arches. The young model wears a light-colored embroidered dress and strappy flat sandals while holding a square canvas featuring a blue line drawing in front of their face. The composition utilizes natural lighting in an atmospheric, architectural setting. The imagery is part of a high-end commercial project photographed by Josh Olins with creative direction from Zara Studio.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

Designer Fashion

Color

Cream (70%)
Chocolate (30%)

Background

Outdoor Pool

Context

Advertising Campaign