Zara Spring 2024 Kid's Ad Campaign 2024

Description

Captured by photographer Josh Olins for Zara's Spring 2024 Kid's Ad Campaign, this editorial image features a child standing on a small wooden stool inside an artist's studio. The child wears a light yellow patterned dress, a matching wide-brimmed sun hat, and brown sandals decorated with floral details. Raising their arm, they hold one end of a rustic rope strung with small, brightly painted watercolor artworks clipped with wooden clothespins. The background consists of weathered, textured plaster walls, architectural stone columns, and large canvas paintings leaning against the wall, creating an earthy and artistic atmosphere. The soft, natural lighting enhances the warm color palette and tactile textures of the scene.

Style

Editorial, Vertical, Warm, Earthy, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Background

3D Rendered Scene

Context

Advertising Campaign