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  • ·Zara Spring 2024 Kids Ad Campaign Editorial Portrait
BrandZara
ProjectSpring 2024 Kid's Ad Campaign
Two young girls wearing sunhats and dresses sitting by an outdoor pool for Zara Spring 2024 ad campaign

Zara Spring 2024 Kid's Ad Campaign 2024

Associated creatives

Karl Templer
Karl TemplerZara Studio Creative Director
Baron & Baron
Baron & BaronAgency
Christophe Derigon
Christophe DerigonCreative Director
Jeremy Kaye
Jeremy KayeAssociate Creative Director
Douglas Smith
Douglas SmithArt Director
Josh Olins
Josh OlinsPhotographer

Tags

two young girlstwo girlsyoung girlsgirls by poolgirl in white dressgirl in sunhat

Description

Two young girls pose by an outdoor pool for the Zara Spring 2024 kids ad campaign, photographed by Josh Olins with art direction by Douglas Smith and Christophe Derigon. One girl sits upright wearing a patterned white dress, flower-shaped sunglasses, and a headscarf with her braided hair, while the other rests on her elbow wearing a wide-brimmed sunhat and a knitted cardigan over a floral dress. Natural sunlight illuminates the scene against a stone pool terrace and architectural background, capturing a relaxed outdoor mood.

Style

Lifestyle, Horizontal, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Cream (60%)

Background

Outdoor Pool

Context

Advertising Campaign