BrandSongzio
ProjectSpring 2025 Ad Campaign

Songzio Spring 2025 Ad Campaign 2025
Associated creatives
Tags
Description
This portrait from the Songzio Spring 2025 ad campaign features an East Asian male model wearing a structured dark grey blazer, a white button-up shirt, and a dark neck scarf. He has distinctive star-shaped face gems and matching star-shaped metallic ear cuffs attached to his earlobes. The lighting is moody and directional, creating soft shadows across his face and attire against a neutral, softly lit studio background. The overall colour grading is muted and monochromatic with warm undertones.
Style
Editorial, Vertical, Moody, Desaturated
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses
Color
Charcoal (70%)
Pure White (30%)
Background
Textured Backdrop
Context
Advertising Campaign