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  • ·Songzio Spring 2025 Ad Campaign Lotus Flower Editorial
BrandSongzio
ProjectSpring 2025 Ad Campaign
Model in white clothing meditating inside a large white lotus flower against a dark starry background

Songzio Spring 2025 Ad Campaign 2025

Associated creatives

Jay Songzio
Jay SongzioSongzio Creative Director
CGS Studio
CGS StudioCreative Director
Cho Giseok
Cho GiseokPhotographer
HyunJun Kim and Jiajun Zhan
HyunJun Kim and Jiajun ZhanModels
Jay Songzio
Jay SongzioStylist
Suhyeon Jeon
Suhyeon JeonHair
Ryuna
RyunaMakeup

Tags

model in white lotus flowermodel in white clothingwhite lotus flowerlotus flowermodel meditatingmodel posing

Description

This striking editorial image for the Songzio Spring 2025 ad campaign features a model dressed in white garments sitting in a meditative pose inside a large, blossoming white lotus flower. A long scarf flutters in the air around the figure, who wears a matching white hat. The scene is set against a deep, dark night sky scattered with small golden star shapes, creating a surreal and dreamlike atmosphere. The composition centers on the glowing lotus bloom atop its slender green stem, captured with clean lighting and precise studio staging.

Style

Editorial, Vertical, Surreal, Warm

Industries

Designer Fashion

Color

Pure White (70%)
Off-White (30%)

Background

Night Sky

Context

Advertising Campaign