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  • ·Songzio Spring 2025 Ad Campaign Surreal Editorial
BrandSongzio
ProjectSpring 2025 Ad Campaign
Split view composition of a model posing on a giant crescent moon and another walking a tightrope against a starry night sky.

Songzio Spring 2025 Ad Campaign 2025

Associated creatives

Jay Songzio
Jay SongzioSongzio Creative Director
CGS Studio
CGS StudioCreative Director
Cho Giseok
Cho GiseokPhotographer
HyunJun Kim and Jiajun Zhan
HyunJun Kim and Jiajun ZhanModels
Jay Songzio
Jay SongzioStylist
Suhyeon Jeon
Suhyeon JeonHair
Ryuna
RyunaMakeup

Tags

model on crescent mooncrescent moonmodelperson on tightropetightrope walkeroversized coatpatterned neckwearstarry night sky

Description

This surreal fashion editorial image for the Songzio Spring 2025 ad campaign, photographed by Cho Giseok with creative direction by CGS Studio and styling by Jay Songzio, presents a striking split composition. The top half depicts a model standing atop a large sculpted crescent moon against a dark, starry night sky, wearing an oversized coat and patterned neckwear. The bottom half features a model balancing on a tightrope across an atmospheric, warm-toned clouded expanse dotted with scattered stars. The imagery blends dreamlike fantasy with high-fashion tailoring, captured with precise lighting and surreal artistic direction.

Style

Artistic, Vertical, Surreal, Warm

Techniques

3D render / CGI

Industries

Luxury Fashion Houses

Color

Charcoal (50%)
Golden Yellow (30%)
Pure White (20%)

Background

Night Sky

Context

Advertising Campaign