Songzio Spring 2025 Ad Campaign 2025

Description

This editorial image for the Songzio Spring 2025 ad campaign, photographed by Cho Giseok with creative direction by CGS Studio, features a striking split composition. The top frame shows a male model in a pale blue sleeveless tunic with a glowing star emblem, seated atop a mound illuminated by numerous glowing lights and protruding arrows against a dramatic fiery red and orange sky. He holds a sword across his lap with flowing light blue ribbons extending behind him. The lower frame presents three figures in flowing white garments kneeling and holding bows and arrows against a dark night sky filled with scattered white stars, standing upon a reflective mound with glowing lights. The styling by Jay Songzio, along with hair by Suhyeon Jeon and makeup by Ryuna, completes the ethereal and dramatic aesthetic of the campaign.

Style

Editorial, Vertical, Cinematic, Warm

Industries

Designer Fashion

Color

Context

Advertising Campaign