BrandRalph Lauren

Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
An older Black woman with short grey hair stands outdoors in a park setting, smiling gently while holding a bright pink basketball. She wears a black crew-neck t-shirt featuring a pink logo emblem and black athletic shorts with pink side trim, accented by silver chain bracelets on her wrist. Captured by photographers John Guerrero and Alex Nataf as part of the Ralph Lauren Pink Pony Fall 2024 ad campaign, the portrait utilizes natural daylight against a softly blurred background of green foliage.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (60%)
Hot Pink (40%)
Background
Park
Context
Advertising Campaign