Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024

Description

This image for the Ralph Lauren Pink Pony Fall 2024 ad campaign features a female model captured in a mid-stretch pose against a textured blue mottled backdrop. She wears a black quilted puffer jacket with pink embroidered branding, black athletic shorts, black socks, and black and pink athletic sneakers, accessorized with oversized tinted sunglasses. Photographed by John Guerrero and Alex Nataf, the composition highlights athletic apparel with clean studio framing and soft directional lighting. The color palette centers on deep black tones contrasted with vibrant pink accents.

Style

Vertical, Commercial, Warm

Techniques

Soft Light

Industries

Sportswear

Color

Background

Coloured Seamless, Library

Context

Advertising Campaign