BrandRalph Lauren

Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Captured for the Ralph Lauren "Pink Pony" Fall 2024 campaign by photographers John Guerrero and Alex Nataf, this image features model Chad Palumbo seated outdoors on a wooden park bench. He wears a black hooded sweatshirt with a prominent pink polo player logo, white trousers, and a matching black baseball cap. A black skateboard featuring the same pink branding rests beside him on the wooden slats. The background shows a soft-focus park setting with lush green trees under natural daylight.
Style
Vertical, Commercial, Warm
Techniques
Natural light
Industries
Designer Fashion
Color
Jet Black (50%)
Pure White (30%)
Hot Pink (20%)
Background
Park
Context
Advertising Campaign