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BrandRalph Lauren
Project"Pink Pony" Fall 2024 Ad Campaign
Model wearing black activewear shorts with pink logo holding a bright pink jacket against a blue textured backdrop.

Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024

Associated creatives

Ralph Lauren
Ralph LaurenRalph Lauren Creative Director
John Guerrero and Alex Nataf
John Guerrero and Alex NatafPhotographers
Chad Palumbo
Chad PalumboModels
Ronnie Laughlin
Ronnie LaughlinModels
Daniel Jacobs
Daniel JacobsModels
Ash Foo
Ash FooModels
Mary Lou Burkhardt
Mary Lou BurkhardtModels
and Cade Thompson
and Cade ThompsonModels

Tags

model in black activewear shortsblack activewear shortsactivewear shortsblack shortspink puffer jacketpuffer jacketpink jacket

Description

This image from the Ralph Lauren Pink Pony Fall 2024 campaign features a model wearing black activewear shorts and a matching top with pink lettering that reads "LIVE WELL BE WELL". A vibrant pink puffer jacket is held in one hand, adding a pop of bright color against a textured blue background. The shot is captured with clean studio lighting highlighting the athletic apparel and subtle pink embroidered branding details.

Style

Vertical, Commercial, Clean, Raw

Techniques

Natural light

Industries

Sportswear

Color

Jet Black (70%)
Hot Pink (30%)

Background

Stone Texture

Context

Advertising Campaign, Lookbook