Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024

Description

Two models pose together for the Ralph Lauren Pink Pony Fall 2024 ad campaign, photographed by John Guerrero and Alex Nataf. The female model on the left wears a black cropped t-shirt featuring a prominent pink polo player logo, black drawstring sweatpants, and visible branded waistband underwear, with a vibrant pink towel draped over her shoulder. The male model on the right wears a black polo shirt with a small pink logo paired with dark trousers. Both subjects stand against a mottled, textured blue studio backdrop with soft directional lighting creating subtle depth. The composition captures a clean, commercial studio aesthetic highlighting the iconic charitable collection apparel.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Textured Backdrop

Context

Advertising Campaign