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  • ·Ralph Lauren Pink Pony Fall 2024 Campaign Editorial
BrandRalph Lauren
Project"Pink Pony" Fall 2024 Ad Campaign
Close-up back view of a person wearing black leggings and a pink sweatshirt draped over shoulders.

Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024

Associated creatives

Ralph Lauren
Ralph LaurenRalph Lauren Creative Director
John Guerrero and Alex Nataf
John Guerrero and Alex NatafPhotographers
Chad Palumbo
Chad PalumboModels
Ronnie Laughlin
Ronnie LaughlinModels
Daniel Jacobs
Daniel JacobsModels
Ash Foo
Ash FooModels
Mary Lou Burkhardt
Mary Lou BurkhardtModels
and Cade Thompson
and Cade ThompsonModels

Tags

pink sweatshirtpink sweatersweatshirtblack leggingsblack pantsleggings

Description

This image from the Ralph Lauren Pink Pony Fall 2024 ad campaign features a detailed view of athletic apparel. The subject is captured from behind, wearing high-waisted black leggings with a round graphic logo on the waistband and a bright pink sweatshirt draped loosely over the shoulders with sleeves held at the sides. The composition focuses on texture and branding against a muted blue textured backdrop with soft, even lighting.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Sportswear

Color

Hot Pink (50%)
Jet Black (50%)

Background

Textured Backdrop

Context

Advertising Campaign