BrandRalph Lauren

Ralph Lauren "Pink Pony" Fall 2024 Ad Campaign 2024
Associated creatives
Tags
Description
This portrait from Ralph Lauren's 'Pink Pony' Fall 2024 ad campaign features a male model styled in black athletic apparel highlighted by vibrant pink details. He wears a black cap, a black sleeveless hoodie with a pink towel draped around his shoulders, matching black sweatpants featuring white side stripes, and athletic sneakers. In one hand, he holds a large black duffel bag equipped with an attached water bottle. The composition is set against a textured blue backdrop with soft studio lighting capturing clean lines and sharp textures. Photographed by John Guerrero and Alex Nataf.
Style
Vertical, Commercial, Earthy, Clean
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (60%)
Blush (30%)
Background
Textured Backdrop
Context
Advertising Campaign