BrandAdidas
ProjectLunar Luxe Collab

Adidas Lunar Luxe Collab 2025
Associated creatives
Tags
Description
Frida Karlsson poses outdoors on an open concrete rooftop under direct natural sunlight for the Adidas Lunar Luxe Collab, captured by photographer Julien Boudet. She wears a black technical ear-flap trapper cap, a high-neck monogrammed long-sleeve base layer, a cropped black nylon bib, and cream sherpa fleece pants with dual branded patches. The clean urban architectural background and clear sky create a crisp, modern sportswear aesthetic.
Style
Vertical, Commercial, Clean
Techniques
Natural light
Industries
Sportswear
Color
Off-Black (60%)
Off-White (30%)
Background
Rooftop
Context
Advertising Campaign