Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

Description

Model Abby Champion is featured in this fashion campaign image for Paul Andrew titled 'Lucid Dreaming', photographed by Jet Swan with creative direction by Paul Andrew, Lucas Lefler, and Nic Burdekin. The subject wears a dark slip dress and matching heeled mules, posed against an expansive black background punctuated by a field of shimmering golden lights. The lighting is low-key and dramatic, casting soft highlights across the figure and accentuating the textures of the apparel and footwear. Styling was executed by Jodie Barnes and Imaan Sayed, with hair by Holli Smith, makeup by Fara Homidi, and manicures by Maki Sakamoto.

Style

Editorial, Vertical, Moody, Monochrome

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Black Seamless

Context

Advertising Campaign