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  • ·Paul Andrew Lucid Dreaming campaign featuring Abby Champion
BrandPaul Andrew
Project'Lucid Dreaming' 2024 Ad Campaign
Model Abby Champion floating horizontally in a gold top and heels against a dark background for Paul Andrew.

Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

Associated creatives

Paul Andrew
Paul AndrewPaul Andrew Creative Director
Lucas Lefler and Nic Burdekin of Image Worldwide
Lucas Lefler and Nic Burdekin of Image WorldwideCreative Directors
Jet Swan
Jet SwanPhotographer
Abby Champion
Abby ChampionModel
Jodie Barnes with Imaan Sayed
Jodie Barnes with Imaan SayedStylist
Holli Smith
Holli SmithHair
Fara Homidi
Fara HomidiMakeup
Maki Sakamoto
Maki SakamotoManicurist
Ian Salters
Ian SaltersSet Designer
Counsel
CounselProduction

Tags

woman floating horizontallywoman floatingfloating womanabby championmodel floatinggold tophigh heelsslingback heels

Description

Photographed by Jet Swan for Paul Andrew's 2024 'Lucid Dreaming' ad campaign, model Abby Champion is captured floating horizontally against a dark backdrop. She wears a fitted gold top, dark shorts, and high-heeled slingback shoes, with her long hair cascading backward. The minimalist composition creates a surreal, weightless atmosphere, styled by Jodie Barnes and Imaan Sayed with hair by Holli Smith and makeup by Fara Homidi.

Style

Artistic, Horizontal, Commercial, Desaturated

Techniques

VFX / visual effects

Industries

Bags & Accessories

Color

Camel (50%)
Jet Black (50%)

Background

Black Seamless

Context

Advertising Campaign