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Model Abby Champion seated wearing a black dress against a dark background for Paul Andrew Lucid Dreaming ad campaign

Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

About

This advertising campaign image for Paul Andrew features model Abby Champion seated against a dark background. Photographed by Jet Swan for the Lucid Dreaming 2024 campaign, the composition highlights a minimalist aesthetic with low-key lighting. The model wears a dark sleeveless dress paired with heeled sandals, captured with sharp focus and dramatic tonal contrast.

Brand

Paul Andrew

Project

Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

Keywords

abby championmodel abby championwoman in black dressblack dressheeled sandalsblack heeled sandals

Credits

Paul Andrew
Paul Andrew Creative Director
Lucas Lefler and Nic Burdekin of Image Worldwide
Creative Directors
Jet Swan
Photographer
Abby Champion
Model
Jodie Barnes with Imaan Sayed
Stylist

Styles

VerticalCommercialDesaturatedMonochrome

Techniques

Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Background

Black Seamless

Context

Advertising Campaign