Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

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This portrait from the 2024 'Lucid Dreaming' ad campaign for Paul Andrew features model Abby Champion seated against a stark black background. Styled by Jodie Barnes with Imaan Sayed, Champion wears dark apparel complemented by black sandals with sculptural heels. The image was captured by photographer Jet Swan, with creative direction by Paul Andrew, Lucas Lefler, and Nic Burdekin of Image Worldwide. Hair styling by Holli Smith, makeup by Fara Homidi, and manicure by Maki Sakamoto complete the look, with set design by Ian Salters and production by Counsel.