Paul Andrew 'Lucid Dreaming' 2024 Ad Campaign 2024

Description

This fashion advertising image for Paul Andrew's 2024 collection titled Lucid Dreaming was photographed by Jet Swan and styled by Jodie Barnes with Imaan Sayed. The composition focuses tightly on the lower half of model Abby Champion, who wears black heeled booties and a dark dress. The subject is captured against a stark black background illuminated by subtle, warm bokeh lights at the base. Hair styling is by Holli Smith, makeup by Fara Homidi, and manicure by Maki Sakamoto, with set design by Ian Salters and production by Counsel.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Footwear

Color

Background

Black Seamless

Context

Advertising Campaign